LEPAS launches first Global Elegant Lifestyle Week in Wuhu

LEPAS opened its first Global Elegant Lifestyle Week in Wuhu as part of Chery International User Summit 2026, bringing users, media and ecosystem partners from around the world to discuss intelligent, low-carbon mobility and lifestyle. The week is designed to shape product and brand development through user feedback, live demonstrations and cultural exchange.

Why it matters: - LEPAS is using a global user gathering to collect feedback that could shape future products, services and brand positioning. - The event ties mobility to lifestyle, signaling that the company wants to compete on design, comfort and experience, not just transportation. - Chery Auto is also using the summit to showcase its progress in green manufacturing, smart charging, robotaxi technology and robotics.

What happened: - Chery International User Summit 2026 runs from October 19 to 23 in Wuhu, China. - The summit brings together users, media representatives and ecosystem partners from around the world under the theme “HIGH TECH FOR OUR FUTURE LIFE.” - LEPAS opened its first Global Elegant Lifestyle Week on October 18 under the theme “TOGETHER IN ELEGANCE.” - First owners, partners, journalists and Global Elegant Lifestyle Partners from multiple regions began arriving in Wuhu for the event.

The details: - The summit focuses on intelligent, low-carbon and sustainable mobility and lifestyle. - Chery Auto is presenting advances in green-energy manufacturing, smart charging and robotaxi technology. - AiMOGA Robotics is demonstrating practical smart services through live interactions. - LEPAS, a premium new-energy vehicle brand from Chery Auto, is positioning itself around three pillars: leopard aesthetics, elegant technology and refined space. - LEPAS says those pillars are being experienced firsthand as the brand launches and delivers its NEV lineup globally. - The company is framing the customer experience around everyday use, from showroom impressions to commuting and longer trips. - LEPAS is highlighting four dimensions during the week: design, technology, driving and lifestyle. - Participants are sharing vehicle experiences and cultural views on aesthetics. - Feedback from the event is intended to inform LEPAS product, service and brand development. - LEPAS is staging live experiences including the LEPAS Global Journey of Elegant Driving and practical demonstrations on real roads. - The program also includes an all-new LEPAS concept car and the Global Elegance Night cultural event.

Between the lines: - The event shows how Chinese automakers are broadening the conversation from vehicle specs to lifestyle branding and user communities. - LEPAS is trying to turn elegance into a global brand narrative that can be adapted to local tastes, road conditions and ways of living. - The emphasis on user stories and co-creation suggests LEPAS wants customers to influence both product design and brand identity. - The summit also gives Chery a stage to connect its EV and smart-technology roadmap with a more premium image.

What's next: - LEPAS says the connections made in Wuhu are meant to continue after the event ends. - The company plans to carry the brand’s vision of elegance into more areas of everyday life. - Feedback from the week is expected to feed future product launches and localized market activity. - LEPAS will continue expanding its global footprint through its network of more than 500 sales and service locations.

The bottom line: - LEPAS is using its first Global Elegant Lifestyle Week to turn a product showcase into a global user platform, with design, technology and lifestyle all part of the sales pitch.